Creating Your Own Brand

Given the change in industry from 20th century "Company Man" to "Brand You" (from "The Brand You 50" by Tom Peters) there's a huge need to teach students about PoWeR Skills to navigate a complex career world: collaborating, building relationships, and creating your own brand to sell yourself will be essential. Knowing how to 'perform' and how to constantly sell your work will be essential skills for our students. This website is pretty rad: http://www.tompeters.com/

Peters gives tons of tips that could be croswalked with language arts especially. It has a lot of personal marketing strategies that could easily be utilized as common core language arts activities. Stuff like, create an ad for yourself, for example. check it out.

Business, Marketing and Public Administration Industry

I also love this website. Again, what skills do our students need to head into the workforce ready to supply this industry?
This happens to be from one of my old editors at the Colorado Springs Independent. It's Arts and Entertainment for a younger generation. I know an eighth grader who would be a perfect fit for creating content for a site like this (when she's an adult!). Our students need knowledge of industry needs and future career opportunities. They already have all the "swag" our 21st Century requires of young entrepreneurs.
http://centraltrack.com/